‘Visits’ are a term used on Roblox to refer to gameplay sessions, also shown on all RTrack Dashboards. This value shows how many times the game has been joined, and is independent from individual users – i.e. not a measure of unique players.
This value should also be further investigated in some cases, as players being teleported between ‘places’ in one Roblox game can cause the visit counter to go up, despite there only being one gameplay session. You can attempt to find the real number of sessions by estimating the number of times, on average, a player would be teleported between places in the specific game and then divide the visit count by that value.
Lead developer and founder at RTrack